CO-OP

Back when the west was being settled, life revolved around the General Store. This was the heart of burgeoning settlements, where things from seeds for crops, material to make clothes up to tools could be bought and purchased. It was often an informal meeting place of neighbors where news and information could be casually shared.

 

In the modern age, often its a local CO-OP. Members pay to be apart of the business, essentially pooling their buying power to make lower prices available to all of its members.

Where you find yourself is the digital equivalent. By becoming a member, you're signing up to keep COTW growing. Not just as a company, but as a community.

My goal with COTW is not simply to sell shirts with cowboys on them. I feel that we've lost our sense of selves, our national identity in many ways. We aren't going to win the battle for the soul of the country fighting amongst ourselves.

We'll win it back by being good neighbors.

We'll win it back by looking each other in the eye and talking when we disagree.

We live up to the ideals that built the country.

We will work hard and honor our word, and live with courage.

I'd love for you to join me.